Benefits of Internet for Businesses
- Despite a bum economy this year, according to Forbes , Online Retails sales will rise 17% in 2008.
- Due to high gas prices and convenience, nearly all retail categories will sell a higher percentage of goods over the Web this year: for instance, jewelry (19%), office supplies (21%) and sporting goods (17%).
- Spending 0.50 US cents per click with Google, has an average return of $8.47 per click. This comes from Forrester Research.
- Between 2000 and 2008 worldwide Internet usage increased by 305.5%.
- By 2011, it’s expected that 1.2 billion people will be online.
- US Online retail still accounts for only 5% of the overall retail market.
- A small online business can have millions of dollars in revenue.
What does this mean for you?
There’s relatively little competition, but great potential for return on investment and growth. Now’s the time get in on the game because the small business still stands a chance against big established brand names.
The Internet…
- opens your door to an international market
- is a 24 hour shop. Your website doesn’t shut down for the evening (this is your busiest time!)
- puts you in direct contact with a very desirable demographic - young, tech savy, with a propensity for buying and trying new things
- is like the Yellow Pages of the 21st century, but more effective. It allows the public to find information about your company and products more easily.(
- allows for easy payment with automated online systems
- give you more time for the beach, with automated administration systems and processes
- is a cheap way to open new channels of income
- gives you improved customer service and customer feedback
- allows you to integrate your various services
- it costs considerably less than offline than offline alternative, with a greater return on investment/li>
